Gucci The Ritual Fall 2020 Campaign

A lokacin keɓewa, samfuran ƙirar dole ne su kalli wasu hanyoyin ƙirƙira don samar da abun ciki. Gucci yana ba da samfura don ƙirƙirar hotunan kai don faɗuwar dijital ta 2020 yaƙin neman zaɓe mai suna: The Ritual. Model Amanda Ljunggren, Mae Lapres, Vaquel Tyies, Josefine Gronvald, Delphi McNicol, da Lawrence Perry suna ɗaukar hotunan kansu masu nuna ƙirar titin jirgin sama. Daga aikin lambu zuwa saka, simintin gyare-gyare sun haɗa ayyukan yau da kullum tare da babban salo.

"Na bar samfuran su gina nasu hotunan. Don yin aiki azaman masu daukar hoto da masu ba da labari, furodusa da masu daukar hoto. Na tambaye su su wakilci ra'ayin da suke da shi na kansu. Don su fito fili da shi, su tsara waqoqin da ke tare da su. Na ƙarfafa su su yi wasa, suna inganta rayuwarsu,” in ji darektan kere-kere Alessandro Michele.

Gucci 'The Ritual' Kamfen 2020 Fall

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“I let the models build their own images. To act as photographers and storytellers, producers and scenographers. I asked them to represent the idea they have of themselves. To go public with it, shaping the poetry that accompanies them. I encouraged them to play, improvising with their life,” @alessandro_michele allowed beauty to shine through from the ordinary for the #GucciTheRitual campaign. #AlessandroMichele #GucciFW20 #GucciCommunity Music: ‘Alright’ by Supergrass. Writers: Gareth Coombes, Daniel Goffey, Michael Quinn © 1995 EMI Music Publishing Italia Srl on behalf of EMI Music Publishing LTD (P) 1995 The Echo Label Limited, a BMG Company (copyright) Courtesy of BMG Rights Management (Italy) srl

A post shared by Gucci (@gucci) on May 19, 2020 at 2:40am PDT