Zara akutenga kukankhira koyamba mu zovala zamkati ndikutolera koyambira nthawi yatchuthi. Zithunzi zamakampeni, zotchedwa The Female Gaze, zili ndi anthu otsogola a Edita Vilkeviciute, Karly Loyce, ndi Sara Blomqvist. Wojambulidwa ndi Annemarieke van Drimelen , zithunzi zakuda ndi zoyera zimasonyeza zojambula zachikondi. Silika wofewa, zingwe zosalimba, ndi ubweya wa alpaca zimapanga zovala zamkati komanso zidutswa za pajama. Stylist Ludivine Poiblanc nsonga za ma cardigans ndi henley pamwamba pa bralette ndi mapangidwe achidule. Zovala zokongoletsedwa ndi lace komanso nsonga za camisole, zimapanganso mtunduwo. Fabien Baron ntchito pa luso malangizo kwa mphukira ndi tsitsi ndi Benjamin Muller ndi makeup by Adrien Pinault.
Zara Lingerie Debut Campaign