Pa kampeni yake yachilimwe-chilimwe cha 2017, Proenza Schouler adavumbulutsa kanema wamfupi wokhala ndi zitsanzo zakugwa kwaulere. Zoe Ghertner amabwerera kujambula zitsanzo Natalie Westling ndi Selena Forrest kudumphira pamipata yodzitchinjiriza pamapangidwe amphepo a nyengo yatsopano. Kanemayo adayikidwa panjanji yamagetsi, 'The Claw' yolembedwa ndi Cut Hands. Zojambula zosewerera ndi mawonekedwe amakono zimawonekera pazithunzi zokongola. Brian Molloy adakonza zotsatsa ndi tsitsi Nikki Providence ndi makeup by Fara Homidi.
"Tinali ndi chidwi ndi lingaliro la kuyenda, ufulu," Proenza Schouler okonza Jack McCollough ndi Lazaro Hernandez anauza WWD. Mawuwo akupitiliza kuti, "[Mzimu] womwe tidawona kuti ungajambulidwe bwino pavidiyo m'malo mojambulidwa mwachikhalidwe. Ghertner adajambula vidiyoyi ndikutanthauzira momwe akumvera komanso mphamvu zomwe adasonkhanitsazo m'njira yomwe idakhala yatsopano komanso yosangalatsa kwa ife. "
Proenza Schouler Spring/Summer 2017 Campaign
Gulani Kufika Kwatsopano kwa Proenza Schouler:
