Pankhani ya dziko la mafashoni, tikudziwa kale kuti makampaniwa amakonda achinyamata. Ngati muyang'ana zitsanzo zamakono zamakono, ambiri mwa iwo adapezeka ali achinyamata. Posachedwapa, Kaia Gerber adapanga mitu yankhani powonekera ngati nkhope ya Chanel chachisanu-chilimwe 2018 kampeni yachikwama pazaka 16 zakubadwa. Ambiri pazama TV amakayikira ngati kuli koyenera kuonetsa wachinyamata m’zotsatsa zomwe zimakopa akazi achikulire.
Palibe funso lokha la uthenga womwe umatumiza kwa anthu, komanso lingaliro la atsikana aang'ono akuyikidwa muzochitika zoopsa. Avereji ya ntchito yachitsanzo ndi zaka 5 ndipo pofika zaka 16 zitsanzo zambiri zimayamba ntchito zawo, malinga ndi PBS. Izi zikutanthauza kuti pofika nthawi yomwe wojambulayo ali ndi zaka zoyambira makumi awiri, amakhala atawona kale chiwopsezo cha ntchito yawo.
Ngakhale tikuwona kukakamiza kwakukulu kwa kusiyanasiyana malinga ndi zaka, mtundu ndi kukula muzojambula, pali njira yayitali yopitira. Ali ndi zaka 64, mtsogoleri wamkulu Christie Brinkley amayenera kuthana ndi tsankho lazaka. "Ndiyenera kumakumbutsa anthu nthawi zonse kuti zaka zanga ndizofunikira, kuti ndife ofunikira, komanso kuti tikufuna kutiyimilira," adatero pamsonkhano waposachedwa. Brinkley adapitilizabe kukamba za momwe anthu akale amaperekera ndalama zochepa kuposa achichepere.
Kodi Ndi Wamng'ono Motani Kuti Sangatsanzire?
Munthu ayenera kuyang'ana omwe ali mbali ina ya sipekitiramu - zitsanzo zomwe zimayambira zaka 16 kapena kucheperapo. M'zaka zaposachedwa, makampaniwa achitapo kanthu pofuna kuteteza achinyamata achichepere. Mwachitsanzo, magulu apamwamba a Kering ndi LVMH adagwirizana kuti asaine charter yachitsanzo yomwe imanena kuti anthu ochepera zaka 16 sangalembedwe ntchito.
Momwemonso, pambuyo poti milandu yokhudzana ndi zachipongwe idaperekedwa kwa ojambula apamwamba, wofalitsa Condé Nast adavumbulutsa ndondomeko yatsopano yoteteza anthu omwe ali ndi zaka zochepa. Kampaniyo sigwira ntchito ndi zitsanzo zosakwana zaka 18, ndipo zitsanzo sizidzasiyidwa zokha ndi ojambula kapena opanga ena pa set.
Katswiri wa zachikhalidwe cha anthu komanso chitsanzo chakale Ashley Mears anacheza ndi NPR mu 2011. Mears analankhula za vuto la kulemba achinyamata ntchito. "Chomwe chimapangitsa kuti pakhale zovuta pakujambula ndi chakuti muli ndi achinyamata ambiri omwe ndi ogwira ntchito, atsikana makamaka. Ndipo muli ndi atsikana ang'onoang'ono omwe sakhala ndi makolo awo. Othandizira ma modelling amakonda kukhala ndi zitsanzo zazaka zosachepera 16. Komabe, angayambe adakali aang’ono kwambiri, ndipo amayamba ali aang’ono kwambiri. “
Kumera kwa Kutsatsa
Ngakhale kuti zojambulajambula ndizongongoganizira chabe, pali china chake chokhudza kukankhira nkhope zazing'ono. Cara Delevingne posachedwapa adapanga mitu yankhani posainidwa ngati nkhope ya mzere wa Dior 'Capture Youth'. Ali ndi zaka 25 panthawiyo, mzere wotsutsa kukalamba umayang'ana kwambiri amayi omwe atsala pang'ono kulowa zaka makumi atatu. Palinso zitsanzo zina zambiri za ana achichepere omwe amakankhira anti-kukalamba skincare. Komabe, zikuwoneka kuti pali mayendedwe otsatsa m'zaka zaposachedwa kupita ku zitsanzo zokhwima.
Wolemba mabulogu kumbuyo kwa Advanced Style, Ari Seth Cohen , anali ndi izi ponena za ukalamba ku Digi Day: “Tiyenera kuzindikira kuti tonsefe tiyenera kukalamba, choncho n’kofunika kulankhula za izo ndi kuyambitsa kukambirana za ukalamba. Azimayi amadzimva kukhala ndi mphamvu zodziwonetsera okha komanso kusonyeza msinkhu wawo. "
Mwamwayi, pakhala pali njira zotsatsira wamba kuti zisinthe. M'zaka zaposachedwa, opanga zodzoladzola zazikulu adagwiritsa ntchito zitsanzo zakale kuti ziwonekere pamakampeni okongoletsa. Mu 2017, Maye Musk wazaka 69 adasindikizidwa ngati nkhope ya CoverGirl. Ndipo Isabella Rossellini adabweranso ngati nkhope ya Lancome atachotsedwa ntchito ali ndi zaka 42.
Polankhula ndi The Cut, wosewera waku Italy adati: "Koma ndizodabwitsa. Ndinataya mgwirizano ndili ndi zaka 42 ndipo ndinabwereranso ku 63. Mapeto ake ndi Lancôme anali achisoni, koma mwayi wokonza ndi wosakanizidwa. Amandiuza kuti dzina langa limabwerabe pakafukufuku wawo wamsika. Ndipo tsopano ndine watsopano!”
Kodi Tsogolo Lili Lotani kwa Anthu Okhwima Anzeru?
Zikafika pa ukalamba muzojambula, tsogolo likhoza kuwona okongola okhwima okhwima akugwira ntchito. Ngakhale zotsatsa zambiri zimangoyang'ana azaka zapakati pa 18 mpaka 35, m'badwo wa Baby Boomer uli ndi ndalama zotayidwa. Kuphatikiza apo, malingaliro a anthu okalamba asintha. Ganizilani za wazaka 60 lero, ndi wazaka 60 zaka makumi awiri zapitazo. Mitundu ya Mega ngati L'Oreal idakoka nkhope ngati Jane Fonda ndi Helen Mirren pazochita zokopa.
Lingaliro la kukhala wofunika silimangothera zaka makumi awiri. Monga supermodel Heidi Klum ananena pa ‘The Ellen DeGeneres Show’ posachedwapa, “Nthawi zina anthu amanena kuti, ‘Ukudziwa kuti uli ndi zaka 44, ukukwanitsa zaka 45, n’chifukwa chiyani sukupereka ndodo kwa munthu wina?’ Koma nthawi zonse ndimaganiza kuti pali akazi ambiri. zaka zanga 50, 60, 70. Bwanji, tili ndi deti lotha ntchito? Kodi sitingathenso kumva achigololo? Ndikumva zachigololo."