Kwa nthawi yophukira-yozizira 2016, kampeni ya Giorgio Armani ya 'New Normal' imayang'ana kwambiri kukongola kwapadziko lonse lapansi. Wopanga waku Italy amajambula mitundu yosiyanasiyana yapamwamba kuphatikiza Liu Wen, Liya Kebede, Elisa Sednaoui ndi Amanda Murphy . Wojambulidwa ndi Peter Lindbergh mu Plage du Touquet ya ku France, zithunzi zakuda ndi zoyera zimakhala ndi vibe ya cinematic. Kutolere kwa New Normal kumaunikira zovala zapamwamba zokhala ndi siginecha ya kukongola kwa Armani kuphatikiza suti, malaya okongola ndi majuzi oluka.
"Ndinkafuna kusonyeza mitundu yosiyanasiyana ya kukongola, popanda zopinga - atsikana anayi omwe amakumana ndi zomwe zikuchitika m'njira zawo," Armani akunena za ntchitoyi. "Ndi kalembedwe kanga, nthawi zonse ndakhala ndikufuna kufotokoza lingaliro la konkriti, kukongola kwenikweni, ndipo kampeni iyi imakonzanso uthengawu ndi malingaliro amakono."
Giorgio Armani 'New Normal' Fall / Winter 2016 Campaign
