Kuyang'ana kutsogolo kwa 2018, makampani opanga zodzoladzola amawulula kampeni zawo zaposachedwa za Chaka Chatsopano. Kuyambira zodzoladzola mpaka zonunkhiritsa, timayang'anitsitsa malonda ena ochititsa chidwi. Kuyamba, L'Oreal Paris posachedwapa adalengeza nyenyezi ya 'Momwe Mungachokere Ndi Kupha' Aja Naomi King ngati kazembe wake watsopano. Wojambulayo akuwoneka wowala kwambiri mu kampeni ya "Shimmerista". Kenako, tikuwona Fei Fei Sun ngati wolankhulira waposachedwa kwambiri Estée Lauder . Kukongola kwachi China kumawoneka kokongola mu pastel poyang'ana khoma lamaluwa.
Tikuwonansonso kuyang'ana kwina kwa kampeni ya Marc Jacobs Beauty yamasika 2018 yomwe ili nayo Adwoa Aboah kuwoneka ndi duwa lapinki ndi chipewa chachikulu. Kutengedwa ndi David Sims , wojambulayo akuwonetsa madontho ake mu chithunzi chodabwitsa. Chotsatira, tikuwona Anna Cleveland akuwonekera ndi maliseche a MAC Cosmetics x Robert Lee Morris zodzoladzola mgwirizano. Ndipo potsiriza, Roberto Cavalli tap model Shlomit Malka chifukwa cha fungo lake latsopano. Wotchedwa 'Roberto Cavalli Florence', chitsanzo cha Israeli chimawala mu chovala chofiirira chokhala ndi sequins ndi odulidwa.
Makampeni Okongola a 2018
