Kampeni yachilimwe-chilimwe cha 2018 yochokera ku Bally channels retro vibes yokhala ndi mitundu Charlee Fraser ndi Marc-André Turgeon . Mtundu wa mafashoni aku Switzerland umawoneka kumapeto kwa zaka za m'ma 1970 ndi koyambirira kwa ma 1980 pazotsatsa zojambulidwa ndi Colin Dodgson . Wopangidwa ndi luso lowongolera ndi Ben Kelway Studio , zithunzizo zimagwirizanitsa zinthu za tsiku ndi tsiku ndi mapangidwe apamwamba. Kampeni yamasika imawunikira zikwama zachikopa komanso mathalauza amiyendo yayikulu ndi malaya owunjika.
Kampeni ya Bally Spring/Chilimwe 2018