Nyumba yapamwamba yamafashoni Alexander McQueen akhazikitsa kampeni yake yophukira-yozizira 2017. Wojambulidwa ndi Jamie Hawkesworth , chizindikirocho chikupita kumalo ovuta kwambiri a Iceland pa nyengo yatsopano. Dutch model Rianne Von Rompaey amawonekera m'zithunzi zolota zomwe zimagwirizana ndi malo opanda kanthu ndi malo abwino a pakhomo. Creative director Mbiri ya Sarah Burton ma sweti oluka, madiresi a patchwork ndi malaya opangidwa amatengera kugwa.