GUESS Originals alengeza zosonkhanitsira kapisozi zowuziridwa ndi Anna Nicole Smith . Wojambula wa White Lotus Sydney Sweeney akuwoneka ngati nyenyezi ya kampeni. Atawomberedwa pamalo ku Malibu, California, akujambula zithunzi zingapo zakuda ndi zoyera zomwe zidajambulidwa ndi Kenneth Cappello . Mouziridwa ndi zithunzi zosatulutsidwa za 1992 za malemu Anna Nicole, Sydney amapereka chidwi chenicheni.
The GUESS Originals x Anna Nicole Smith Collection adapangidwa mogwirizana ndi ojambula Cali Thornhill Dewitt. Mapangidwe amaphatikiza zidutswa za denim zokhala ndi masitayelo akale komanso akale odzaza ndi masitayilo a 90s. Zosonkhanitsa 32 zimakhala ndi ma tee, ma bodysuits, majuzi, ma jumpsuits, ndi zina.
Mitengo imachokera ku $ 12 kufika ku $ 248, ndipo mzerewu uyamba pa intaneti ndi m'masitolo kuyambira pa October 7, 2021. Siginecha yodziwika bwino ya Guess imayikidwa pakompyuta pa chidutswa chilichonse ndi mawu odziwika bwino a "Kodi Munandiphonya?" imapanganso mawonekedwe.
GUESS Originals x Anna Nicole Smith Campaign
"Anna Nicole Smith ndi wofunikira ku mafashoni a m'ma 90s. Chiwombankhanga chodziwika bwino cha Anna chayambanso m'gululi ndipo kampeni ndi Sydney Sweeney ndi nthawi yabwino kwambiri yopitirizira kukondwerera m'modzi mwa a GUESS Atsikana omwe ali ndi m'badwo watsopano. " akuti Nicolai Marciano , Mtsogoleri wa Brand Partnerships