Gigi Hadid tsopano akhoza kuwonjezera wojambula kwa iye mndandanda uliwonse womwe ukukula wa hyphenates monga chitsanzo, wojambula komanso wotchuka wapa TV. Wokongola waku America adagwira kampeni ya Versus Versace yachilimwe-chilimwe cha 2017. Mnyamata wake, woimba Zayn Malik ndi British model Adwoa Aboah kuwoneka m'zithunzi. Zithunzizo zidajambulidwa ndi ma iPhones ndi makamera a digito, zomwe zimawonjezera chikondi. Kampeniyi imawunikira ma jekete achikopa, ma denim ochapira opepuka komanso majuzi ovutitsidwa. Pati Wilson ankagwira ntchito ngati stylist ndi tsitsi ndi Justine Marjan ndi makeup by Brigitte Reiss-Andersen.
"Kampeni ya Versus imagwira chilichonse chomwe chili chapadera za Zayn, Gigi ndi Adwoa. Ndi achinyamata omwe amatanthauzira momwe mbadwo wawo ulili ndi kuwona mtima, mphamvu ndi chikondi chawo, "adatero Donatella Versace m'mawu ake.