Mukafunsa wina kuti atchule mtundu wa wotchi, mwina angatchule Rolex. Kuwoneka pamanja a Cristiano Ronaldo, Rihanna ndi Victoria Beckham, Rolex wakhala dzina lalikulu pamakampani opanga mawotchi apamwamba kwazaka zambiri. Koma n’chifukwa chiyani anthu ambiri amawakonda komanso kuvala?
Mbiri ya Rolex
Rolex adapangidwa mu 1905 ndi Hans Wilsdorf ku London, England. Chizindikirocho chinasamukira ku Switzerland pambuyo pa nkhondo yoyamba yapadziko lonse. Rolex inali bizinesi yogawa mawotchi, koma mtunduwo utasamukira ku Switzerland, adayamba kupanga ndikupanga mawotchi awoawo. Zaka ziwiri pambuyo pake, mu 1910, wotchi yopangidwa ndi Rolex inali yoyamba padziko lonse kukhala yotsimikiziridwa ngati chronometer. Iyi inali nthawi yopambana kwambiri kwa Rolex pomwe izi zidayamba kuyanjana ndi kulondola kwawo komanso kulondola kwawo. Pofika 1926 Rolex anali atapanga kale wotchi yoyamba yopanda madzi, kuwonetsanso kuti mtundu wawo nthawi zonse umakhala patsogolo pamasewera pankhani yopanga mawotchi abwino.Chifukwa chiyani mawotchi a Rolex amafunidwa kwambiri?
Makamaka ngati ndinu watsopano pamsika wowonera, zitha kukhala zovuta kudziwa mbiri ya Rolex komanso chifukwa chake amapambana ndikufunidwa. Pali zifukwa zambiri zomwe anthu ambiri amasankhira Rolex, ndiye izi ndi zochepa.
Maonekedwe
Kaya mukuvala Rolex yokhala ndi suti, kapena ma leggings, imagwirabe ntchito ndi chovala chilichonse. Ndiko kukongola kwa Rolex - kusinthasintha kwake. Kalasi ya Rolex imayenda bwino ndipo anthu ambiri amasankha Rolex chifukwa chamitundu yosiyanasiyana yomwe amapereka.
Mtengo
Mawotchi ambiri a Rolex amakwera mtengo pang'onopang'ono pakapita nthawi. Ndi gawo la ndalama. Mu 2021 anthu ambiri akufuna kugula Rolex ngati ndalama, chifukwa nthawi zambiri amapeza ndalama mtsogolo. Mitundu yomwe imatsimikiziridwa kuti ikupanga ndalama ikuphatikiza Rolex Datejust, Submariner ndi Yacht-Master.Mkhalidwe
Chifukwa china chomwe mawotchi a Rolex amatchuka kwambiri ndikuti ali ndi mbiri komanso mbiri yakale. Anthu ena amagula Rolex kuti awonetse momwe alili, popeza wotchi yakupha imatha kukhala ngati chowonjezera pazovala zilizonse.
Kutsatsa
Mofanana ndi mitundu yambiri yamakono, kupambana kwa mtunduwu nthawi zambiri kumatsikira ku malonda anzeru komanso apadera. Rolex ndithudi si wosiyana. Mlengi Hans Wilsdorf anasankha dzina lakuti Rolex chifukwa n’losavuta kunena, mosasamala kanthu za chinenero.
Pamene Rolex anapanga wotchi yoyamba yosaloŵerera madzi, poyamba anapereka wotchiyo kwa Mercedes Glietze, wosambira wa Olympic, yemwe ankavala wotchiyo m’khosi mwake pamene ankasambira njira yachingerezi. Wotchi ya Oyster inayesedwa kwambiri pazovutazi, koma idapambana mayesowo ndipo idatuluka m'madzi ikugwira ntchito bwino ndipo sinakhudzidwe. Kuyanjana kumeneku pakati pa Olympian ndi Rolex kunali patsamba loyamba la Daily Mail, kupatsa mtunduwo kulengeza kwaulere. Mosiyana ndi malonda ambiri a Rolex, kampeni iyi inali yoyipa kwambiri.
Rolexes sizovuta kupeza manja anu nthawi zina
Mawu akuti ‘mukufuna zimene simungakhale nazo’ amabwera m’maganizo. Mitundu ina ya Rolex ndiyovuta kwambiri kuigwira, zomwe zimapangitsa ogula kufuna mitundu iyi kwambiri. Mwachitsanzo, mtundu wa Daytona nthawi zina supezeka kawirikawiri, chifukwa Rolex amangobweretsa mawotchi ambiri m'masitolo awo momwe amayembekezera kugulitsa.Kodi ndigule liti Rolex yanga yoyamba?
Ndizomveka kunena kuti palibe zaka zofunikira pa Rolex. Ngati mukufuna kugula Rolex wazaka 22, ndiye mutha kupita! Kunena zimenezo, akulangizidwa kuti nthawi yabwino yodzisamalira nokha ndi wotchi ya Rolex ndi pamene mungakwanitse kugula chitsanzo chenichenicho chomwe mwachiyang'ana. Ogula ambiri a Rolex ali ndi zaka 40-45, koma sizikutanthauza kuti ngati ndinu wamng'ono simungathe kugula Rolex. M'malo mwake, posachedwa Rolex adawona kuwonjezeka kwa 15% kwa ogula achichepere azaka 25-30.
Mawotchi a Rolex amapereka ndemanga
Mawotchi a Rolex ndi otchuka pazifukwa zina - kudzipereka kwawo, kapangidwe kake komanso kukhazikika pamtengo kukhala zina mwazifukwa zimenezo. Koma, mosasamala kanthu za mtundu wanji womwe mumatha kukhazikika, Rolex imakupatsirani masitayilo nthawi zonse komanso wotchi yapamwamba yopangidwa bwino kwambiri.