Kuphweka Kwambiri - Kampeni yachaka cha 2013 yochokera kwa wopanga waku Canada Lida Baday imapangitsa kuti ikhale yochepa ndi zithunzi zowoneka bwino zojambulidwa ndi Chris Nicholls. Ndi chitsogozo cha zojambulajambula ndi Diti Katona (Concrete Design Communications Inc.), chitsanzo cha Ranya Mordanova amasewera ma silhouette osavuta komanso owoneka bwino a nyengo yatsopano mumitundu ya monochromatic. Wojambula ndi Rita Liefhebber, brunetteyo akuwoneka wosavala nkhope ndi chovala chometedwa mwachilolezo cha wojambula wokongola Simone Otis.
