Mugihe ibikorwa byumubiri bikomeje kwiyongera, isi yimyambarire yabonye gusubira inyuma kumashusho yagaruwe cyane. Guhera ku ya 1 Ukwakira 2017, itegeko ry’Ubufaransa risaba amashusho y’ubucuruzi rihindura ingano y’icyitegererezo kugira ngo havuzwemo 'ifoto yongeye kugaruka' yatangiye gukurikizwa.
Ubundi, Getty Images nayo yashyizeho itegeko risa aho abakoresha badashobora gutanga "ibintu byose birema byerekana imiterere yimibiri yabo yasubiwemo kugirango igaragare neza cyangwa nini." Ibi bisa nkintangiriro yibishobora gutera impinduka zikomeye muruganda.
Reba hafi: Gusubiramo & Ishusho yumubiri
Igitekerezo cyo guhagarika amasano arenze urugero asubira mubitekerezo byishusho yumubiri n'ingaruka zabyo ku rubyiruko. Minisitiri w’imibereho n’ubuzima mu Bufaransa, Marisol Touraine, mu kiganiro yatangarije WWD yagize ati: “Kugaragaza urubyiruko ku mashusho asanzwe kandi adashyitse y’imibiri bituma umuntu yumva ko ataye agaciro ndetse no kwiyubaha nabi bishobora kugira ingaruka ku myitwarire y’ubuzima. ”
Niyo mpamvu ibirango nka Aerie-Imyenda y'imbere y'Abanyamerika Eagle Outfitters itangiza retouching ubukangurambaga ku buntu byagaragaye cyane mubijyanye no kugurisha no kumenyekanisha. Kugaragaza imiterere idakorwa yerekana ko uko umuntu yaba ameze kose, niyo moderi ifite inenge. Twabibutsa kandi ko ibirango bitagaragaza retouching bizahanishwa ihazabu ingana na 37.500 byama euro, cyangwa kugeza 30% byamamaza ibicuruzwa. Turareba kandi charter yicyitegererezo iherutse gusinywa na conglomerates nziza LVMH na Kering yabujije ubunini bwa zeru na moderi.
Kureba Ingero Ingano
Nubwo kuranga amashusho yimiterere yimibiri yahinduwe bishobora kugaragara nkintambwe nziza, ikibazo gikomeye kiracyahari. Nkuwashushanyije Damir Doma yagize ati:
Iri tangazo ryerekana ko ingano yicyitegererezo ari ntoya yo gutangiriraho. Mubisanzwe, moderi yo kwiruka ifite ikibuno gifite santimetero 24 na kibuno gifite santimetero 33. Mugereranije, supermodels yo muri 90 nka Cindy Crawford yari ifite ikibuno gifite santimetero 26. Leah Hardy , uwahoze ari umwanditsi muri Cosmopolitan, yerekanye mumyambarire yerekana ko moderi akenshi zigomba gufotorwa kugirango zihishe isura mbi ya ultra-thinness.
Hardy yandika kuri Telegraph, Hardy yagize ati: “Bitewe no gusubiramo, abasomyi bacu… ntabwo bigeze babona ibintu biteye ubwoba, bishonje. Ko aba bakobwa bafite ibiro bike batagaragara neza mumubiri. Imibiri yabo ya skeletale, umusatsi utuje, unanutse, utudomo n'inziga zijimye munsi y'amaso yabo byashutswe n'ikoranabuhanga, hasigara gusa ibihimba by'ingingo n'amaso ya Bambi. ”
Ariko ingano yicyitegererezo ntabwo igira ingaruka kuri moderi gusa, ireba no kubakinnyi. Inyenyeri zigomba kuba ntangarugero kugirango zigurize imyenda yo kwerekana ibihembo. Nk Julianne Moore yabivuze mu kiganiro na eve Magazine kubyerekeye kuguma slim. Yakomeje agira ati: “Ndacyarwana n'indyo yanjye irambiranye, cyane cyane yogurt, ifunguro rya mu gitondo hamwe n'utubari twa granola. Nanga imirire. ” Akomeza agira ati: "Nanze kubikora kugirango bibe ingano 'iburyo'. Buri gihe ndashonje. ”
Ibi bizagira izihe ngaruka ku nganda?
Nubwo abadepite basunika kwerekana ubwoko bwumubiri muzima mumashusho yo kwiyamamaza no kumuhanda, haracyari byinshi byo gukora. Mugihe cyose urugero rwicyitegererezo rugumye ruto, urujya n'uruza rwumubiri rushobora kugera kure. Kandi nkuko bamwe babigaragaje kubijyanye no guhagarika amafoto yubufaransa, mugihe isosiyete idashobora gusubiramo ingano yicyitegererezo; haracyari ibindi bintu bishobora guhinduka. Kurugero, ibara ryumusatsi wintangarugero, ibara ryuruhu ninenge byose birashobora guhinduka cyangwa gukurwaho.
Nubwo bimeze bityo, abari mu nganda bakomeje kwigirira icyizere cyo kubona ibintu byinshi bitandukanye. Perezida wa Federasiyo y'Ubufaransa, Pierre François Le Louët agira ati: "Icyo turwanira ni ibintu bitandukanye, ku buryo hariho abagore bafite uburenganzira bwo kunanuka, hari abagore bafite uburenganzira bwo kugoramye cyane". y'abagore biteguye-kwambara.