Nyuma yo gutsinda kwubufatanye bwumwaka ushize na Coachella, H&M izongera gufatanya nibirori byumuziki byongeye gukusanya hamwe byiswe #HMLovesCoachella. Biteganijwe gusohoka ku ya 24 Werurwe mu maduka yo muri Amerika no ku murongo wa interineti, umurongo uzaba urimo boho yahumetswe isa na blouses zanditse, impande zishushanyije hejuru, rompers na shortim.
Amashusho yamamaza kumugaragaro yerekana urugendo rwumuhanda hamwe na moderi Hailey Baldwin, Julia Cumming na Adwoa Aboah.
Ati: "Umwaka ushize, H&M niyo marike yambere ifatanije na Coachella guteza imbere icyegeranyo cyimyenda. Intsinzi yarihuse kandi ikwirakwira hose, twahisemo kongera gufatanya kugira ngo dushyireho ibintu byinshi kurushaho muri iki gihembwe, ”ibi bikaba byavuzwe na Ross Lydon, umushinga wa H&M.
H&M Ikunda Coachella 2016 Reba Igitabo - Inyuma Yinyuma
Flashback - H&M Irakunda Coachella 2015
2015 yaranze ubufatanye bwa mbere H & M hamwe na Festival ya Coachella Valley Music and Arts Festival. Gusohora imyenda ya lace, denim na tees bisanzwe byerekanwe na Stella Maxwell na Aya Jones. Ongera usubize amaso inyuma mucyegeranyo cyumwaka ushize mbere yuko gishya gitangira!