Umunsi wa Balmain - Inez van Lamsweerde na Vinoodh Matadin bongeye kugaruka muri Balmain yo kwiyamamaza kwa 2013 (ubushize barashe muri shampiyona 2012). Kuriyi nshuro, abahanzi baremye bafotora abakinnyi ba elektiki barimo Cora Emmnauel, Elisabeth Erm, Manon Leloup, Khadija na Clement Chabernaud. Yerekejwe inyuma yuburanga bwiza bwa Paris, isura ya Balmain irerekana imitako ya tone na tone yerekana imiterere yigihembwe.
