Kwerekana uburyo bwo kubona ibyo bintu birangira-umwaka, H&M itangiza icyerekezo gishya cyitwa, 'Ni Umukino'. Umunyamideli Nadja Bender yifotoza mubice bihagaze nka rompers igaragara cyangwa imyenda yumubiri mugihe ihujwe nibikoresho byiza.
Amapompe, urunigi rwerekana, udusanduku duto twa bokisi hamwe nimpeta zimanitse byerekanwe muriranga. Niba rero ushaka kwambara imyenda isanzwe yumukara cyangwa ikariso yoroshye, H&M itanga imbaraga zikomeye mugihe cyibiruhuko.
Bifitanye isano: Reba Noheri ya H & M.