H&M yashyize ahagaragara icyegeranyo cyizuba-itumba rya 2019 Umutimanama hamwe nubukangurambaga bushya. Kwizihiza ibikoresho bitunganijwe kimwe nigitambaro kama, amashusho yinyenyeri Adwoa Aboah, Jill Kortleve na Ebonee Davis. Umurongo wimyambarire irambye urimo puffer jackets, imyenda yo hanze idoda hamwe na jeans yoroheje. Ibara rya palette ririmo kutabogama nka beige, imvi na tawny umukara hamwe nibice bitukura na orange.
"Icyegeranyo cya H & M's Fall Conscious Collection byose bijyanye nibihe bya kera hamwe nibikoresho bya wardrobe utigera urambirwa. Igishushanyo kirambye mu bikoresho birambye kandi igihe cy'izuba kigomba-kuba ugomba kuvugurura imyenda yawe, "ibi bikaba byavuzwe na Maria Ostblom, ukuriye imyenda ya Womenswear muri H&M.