Ina ua uma ona tilotilo i tua o vaaiga i le amataga o lenei masina, H&M Loves Coachella ua faʻaalia ata aloaia mai lana faʻasalalauga 2016. I le avea ai o se fa'amanatuga, o le laina e fa'ailogaina ai le taimi lona lua o le Coachella Valley Music and Arts Festival na tu'ufa'atasia ai ma le fa'ailoga fa'ailoga H&M mo le galulue fa'atasi o lavalava ma mea fa'aoga.
Fa'ailogaina Hailey Baldwin , Adwoa Aboah, Julia Cumming ma isi mea, o ata faʻaupuga o musika mama faʻafiafiaga lagi ma nuanua, laufanua toafa ma lanu felanulanuaʻi. Mai le denim masani e o'o atu i la'ei fa'asolo malie ma mea fa'alelei, e le'i sili atu ona lelei le faiga o le tausamiga. Ole fa'aputuga ole H&M Loves Coachella ole a fa'alauiloa aloa'ia ile luga ole laiga ile aso 23 o Mati ma fa'atauina faleoloa H&M ile aso 24 o Mati.
H&M Loves Coachella 2016 Campaign – Behind the Scenes
"O Coachella o le nofoaga sili lea e faʻataʻitaʻi ai foliga eseese i le faaiuga o le vaiaso. I se tasi aso, e mafai e tamaitai ona avea ma bohemian i se ofu macramé, ae o le isi e mafai ona avea ma se tamaʻi tamaʻitaʻi i ofuvae pupuu denim, "o le tala lea a Ross Lyndon, Designer i H&M.
