Denim paDenim -Mushure mekuonekwa mumatsutso ekushambadzira kweChitendero Chechokwadi, modhi Karmen Pedaru anotungamira imwe denim label mushandirapamwe nekudonha kwa2013 kubuda kubva kuDL1961. Iyo New York-based label inobaya Boo George kupfura zviziviso zvitsva izvo zvakare nyeredzi Vincent LaCrocq kuBrooklyn Navy Yard. Karmen exudes inotonhorera inotonhorera mumateere akareruka, majaketi ematehwe uye akasiyana siyana ekucheka denim.