Amazon Fashion e shebane le boiphihlelo ba unboxing ka lets'olo la eona la selemo sa 2017. Mehlala ea linaleli Andreea Diaconu, Carolyn Murphy le Tao Okamato ; litšoantšo li hapa maikutlo a ho fumana sephutheloana se secha. Moetsi oa linepe Nonyana ea Cass lilense tse tharo ka setaele ensembles Featuring moqapi o shebahala setaele ka Eric Nicholson.
Mehlala e apara likotoana tse tsoang ho Steve Madden, Rebecca Taylor le FRYE. Setsi sa Creative Laboraro le Motsamaisi oa boqapi oa Amazon Fashion Leon St-Amour sebetsa hammoho ka mohopolo oa thunya. Nonyana e boetse e tsamaisitse video e nang le Andreea unboxing khetho ea liaparo tse entsoeng ke Kate Young.