Chanel mawa vibes backstage kana kampanye pra-ragrag 2020 na. Dipoto ku Melodie McDaniel , A cast ngawengku Gigi Hadid, Mona Tougaard, Ola Rudnicka, sarta Anna Ewers. Rebecca Leigh Longendyke, Pan Haowen, Vittoria Ceretti, sareng Blesyna Minher ogé muncul dina pariwara. Ngadeukeutan tangga anu dicerminkeun, desain Virginie Virad menonjol kalayan pakéan anu herang, jaket kotak, sareng calana panjang. Pikeun kageulisan, Lucia Pica dianggo dina makeup kalawan bulu ku Sam McKnight.
Kampanye Chanel Pra-Gugur 2020