Eats Lingerie debut koleksi kahijina kalayan kampanye sizzling dibintanginya model Erin Michelle Cummins . Kreatif dumasar LA, Chris Applebaum , nyaeta diréktur brand kalawan arah kreatif ku Gemma Louise Méi . The bombshell pirang mucunghul dina gambar direbut ku Sonny Matson lokasina di Malibu, California. Disebut Hideung Cherry, Eats 'garis debut ngawengku hiji bra, sabuk garter, g-string, sarta pasties. Desain ieu dijieun tina renda hipu, trims satin, hardware emas, sarta charms céri. Pikeun kageulisan, Erin janten panas ku gelombang digosok ku hairstylist Randi Petersen jeung Stacy Salazar dina makeup.
"[Kami] hoyong sadayana janten SEXY maksimal sepanjang waktos. Ieu ngandung harti bras Demi cup, loba booty kakeunaan ku kituna urang nempo leuwih kulit, tembus sarta lawon renda sangkan bisa amp up faktor seksi malah leuwih. Tapi - anu paling penting - lingerie intim, janten kami hoyong pangalaman anjeun sareng Eats Lingerie janten pribadi," Applebaum nyatakeun ngeunaan koleksi debut.