Okokuqala, i-H&M isungula ingqokelela yokuwa kumgca wayo weConscious Exclusive. Eyenzelwe ixesha lekwindla-ebusika i-2018, uluhlu lubonisa izitayela ezizinzileyo. Misela ukuqaliswa ngoSeptemba 27th online, iphulo imifanekiso esemthethweni inkwenkwezi ekhokelayo ubuso Liu Wen. Iphefumlelwe yi-tapestry yakudala, olu luyilo lubonisa iisilhouette zothando ezinomphetho obalaseleyo. Iimathiriyeli ziquka ikheshmere esetyenzisiweyo kunye nevelvet eyenziwe ngepolyester ehlaziyiweyo kunye ne-100% yesilika ephilayo.
PHUMA NGOKU: ITHENGA i-H&M CONSCIOUS EXCLUSIVE'S FALL INGQELELO KA-2018
I-H&M Conscious Exclusive Fall/Winter Campaign 2018
Kukho uluhlu olumangalisayo lwamalaphu azinzileyo kule ngqokelela, njengekheshmere esetyenzisiweyo, ivelvet entsha eyenziwe ngepolyester esetyenzisiweyo kunye nokusetyenziswa kwentsalela ye-ECONYL® kwingqokelela yangaphambili. Umgangatho kunye nokwenziwa kwezinto aziphelelisi nje uyilo kodwa kuqaqambise inguqulelo yelaphu i-H&M ebandakanyeka ngokusondeleyo kuyo. Ivelvet, umzekelo, ithathe iminyaka ukuyiphuhlisa ukuze yenze umgangatho ophakamileyo owasonwabileyo. ”
–UCecilia Brännsten, uMphathi woZinzo lokuSingqongileyo kwiqela le-H&M.