Okokuqala, indlu yefashoni yobunewunewu i-Alaïa iza kuthengisa ingqokelela yayo esele ilungele ukunxiba kwi-Intanethi kwi-Net-a-Porter. Ukukhangela iqoqo le-spring 2017, umthengisi we-intanethi unikezela ngamaqhekeza angamashumi amathandathu. Ukuqala ukusuka kwimiphezulu yezityalo ukuya kwiilokhwe kunye neengubo ezivuthayo kunye neziketi ezikhanyayo, ezi ziqwenga zibalaseleyo. Uluhlu ikakhulu lubandakanya amaqhina adumileyo ka-Alaïa kunye neesilhouette eziqingqiweyo kwiindidi ezahlukeneyo zemibala. Ukusuka kwithambo elimhlophe ukuya kwipinki eluhlaza kunye nobomvu obunzulu, amaqhekeza anobugcisa obugqwesileyo. Fumana ezinye zeentandokazi zethu ezivela e-Alaïa ngezantsi, kwaye ubone ngakumbi kwi-Net-a-Porter.com.
I-Alaïa Clothing Spring 2017 kwi-Net-a-Porter
