U-Isabel Marant uthatha indlela yokubeka umva kwiphulo le-brand yaseFransi ye-spring-summer 2017. Ifotwe ngu Inez kunye neVinoodh , imifanekiso enomtsalane yenkwenkwezi imodeli yaseJamani Anna Ewers .Ubuhle beblonde bume eNew York ngokuchasene nomva weofisi equka ikhitshi kunye neekhabhathi zokufayilisha ezimhlophe.
Ukudubula kwindawo kunye ne-studio, u-Anna ukhanya kwiiprinta ezidlalayo, ezingaphezulu kwamagxa kunye neebhulukhwe eziphakamileyo. Iphulo lenziwe ngesikhokelo soyilo ngu UFranck Durand kunye nesimbo nge UGeraldine Saglio . Isitayile senwele UJames Pecis wasebenza kumaza ka-Anna angagqitywanga ngelixa Lisa Butler udale inkangeleko yakhe yendalo yokwakheka.