I-H&M ibonisa ukuthi awukwazi ukulungiselela kusenesikhathi kakhulu ngentwasahlobo ngesibuyekezo sayo sakamuva sesitayela. Ebizwa ngokuthi 'Izinto Ezintsha Ezibalulekile', umhlahlandlela wethrendi ugxile kulezo zihlukaniso ezivamile zezinsuku zesimo sezulu esifudumele. Ifaniswe ngu-Hana Jirickova, yonke into kusukela eziqongweni ezisuka emahlombe kuya ezigqokweni zeleyisi nedenim iyabonakala ebhukwini lokubuka.