Abahlanganyeli be-‘Chilling Adventures of Sabrina’ Kiernan Shipka futhi UGavin Leatherwood hlanganisa amandla wephrojekthi ye-Rag & Bone Eyewear's spring-summer 2021. Besebenzisa ama-iPhone abo ukuze bathwebule izithombe e-Los Angeles, abalingisi bame ngozimele besitayela se-optical kanye nengilazi yelanga. Laba babili baphinde bamodela imiklamo eseyilungele ukugqokwa evela kumkhiqizo ozinze eNew York. I-Kiernan yezemidlalo i-sweater enemigqa nezikhindi zibukeka kanye ne-jeans yezithombe ze-candid. Ngokungeziwe ezithombeni, baphinde bathwebule ifilimu esethelwe kumculo we-rock and roll, enesihloko esithi: Stay Cool. Entwasahlobo, i-Rag & Bone inikeza izitayela ezintsha ezingu-23 "eziyinhlanganisela yekhwalithi ephezulu, ubuciko bochwepheshe, nokunaka imininingwane."