I-H&M Studio ibiza iqoqo layo lentwasahlobo-ehlobo lango-2021: Treasure Forever. Ulayini wayo ophambili ushada nokuthakazelisa nokusebenza ngezinto ezitholakala ngokuqhubekayo. Kusukela ezimpahleni ezihlotshiswe ngezinselele ukuya kumabhulukwe anemilenze ebanzi neziqongo ezinkulu, iqoqo lihlanganisa okubalulekile okuphakeme. Iphalethi yombala ihlanganisa okungathathi hlangothi kanye namapopu e-neon orange nokuphuzi. Ngaphezu kokwethula isizini yasentwasahlobo, i-H&M izosebenzisana no-Sellpy. Lolu hlelo lokusebenza oluthengisa okwesibili luzovumela amakhasimende ukuthi athenge izingcezu zengobo yomlando ezivela eqoqweni langaphambili leSitudiyo.
“Imyuziyamu yeqoqo le-SS21 ithola uhambo nephupho nsuku zonke. Iqoqo liwukuhlelwa okufushane kokubukeka okunethemba ukuze uzizwe unethezekile futhi uzethemba kukho. Amasilhouette ahlukahlukene ahambisana nokuthunga okuqinile ukuze kwakheke izingcezu zokudlala ukuze amakhasimende ethu azigcine phakade,” kusho u-Ann-Sofie Johansson, Umeluleki Wobuciko kwa-H&M.