I-Longchamp iyaqhubeka nokusebenzisana kwayo okuqhubekayo Alexa Chung ngokuthepha inkanyezi yesitayela sesimanje ekuhambeni kwabo kwesithupha okulandelanayo kokukhangisa ndawonye. Ukuvakashela eParis ngomkhankaso wohlobo lwasekwindla-ebusika ka-2016, uChung uhlangana futhi nomthwebuli wezithombe owaziwayo wemfashini Peter Lindbergh.
Uma uthatha idolobha lothando, uChung ungumjikijeli ogqoke ijazi loboya bengwe kanye nejezi elilukiwe lewulo elinemigqa ebanzi. I-Toting kumele ibe nezikhwama zesizini, u-Chung uthathwe nesikhwama sika-Longchamp sika-Pénélope Fantaisie kanye nesikhwama selebula esibomvu se-Paris Premier. Ngaphezu komkhankaso wokuphrinta, u-Chung uzovela efilimini eqondiswe ngu UJean-François Julian . Iphrojekthi izoqala ukukhonjiswa ngo-Okthoba 4, 2016 ku-Longchamp.com.
I-Alexa Chung yomkhankaso we-Longchamp's Fall/Winter 2016
Thenga isikhwama sePénélope sikaLongchamp
