I-Lacoste's U-Felipe Oliveira Baptista ugqugquzelwe ifa lomkhiqizo we-ski ngeqoqo lemigwaqo yezindiza ekwindla-ebusika ka-2016. Ebonisa ukubukeka kwabesilisa nokwabesifazane, umqondisi wokudala ugxile emimoyeni yezemidlalo kanye nenhlanganisela yemibala eyingcaca enomphetho wokugqokwa komgwaqo. Ukubukeka okuvelele okuvela eqoqweni kufaka phakathi izingcezu ze-vinyl ezicwebezelayo-kusuka kumajazi omsele ukuya kumapaki namabhuzu, anesici sokumangalisa. U-Baptista wengeza ukuhlekisa ngokuphrinta komuntu oshushuluza eqhweni noma ijezi elifundeka ngokuthi ‘une crocodelle’—ebhekisela ku-mascot wendlu. Ukubukeka okuphansi kakhulu nakho akuphoxi, ingubo yejezi enkulukazi noma isiketi esibude obumaphakathi sevelvet yenza izengezo ezingaphelelwa isikhathi.
