Njengoba isizini yomkhankaso ishona phansi, kuwushintsho olwamukelekile ngempela ukubona uchungechunge olulele emuva njengoba kuboniswa izikhangiso zokuwa ze-American Eagle. Ikhiqizwe iBlackrose Creative Agency, izithombe ziphila ngokuvumelana negama lomkhiqizo ngesithombe sefulegi laseMelika namamodeli wonke agqoke idenim ekhululekile. Kulingisa u-Regina Feoktistova, u-Kori Richardson , u-Lais Ribeiro, u-River Viiperi kanye no-Arthur Sales, umthwebuli wezithombe uNagi Sakai uthwebula inqwaba enomdlandla weqoqo le-mainline namajini.
