Uma ubungacela othile ukuthi asho uhlobo lwewashi, cishe uzoqamba i-Rolex. Ebonwa ezihlakaleni zikaCristiano Ronaldo, uRihanna noVictoria Beckham, u-Rolex ube yigama elikhulu embonini yokubuka okunethezeka amashumi eminyaka. Kodwa kungani zithandwa futhi zigqokwa abaningi kangaka?
Umlando kaRolex
I-Rolex yasungulwa ngo-1905 nguHans Wilsdorf eLondon, eNgilandi. Lo mkhiqizo wabe usuthuthelwa eSwitzerland ngemuva kwempi yezwe yokuqala. I-Rolex kwakuyibhizinisi lokusabalalisa amawashi, kodwa lapho uhlobo luthuthela eSwitzerland, baqala ukwenza nokuklama amawashi abo. Ngemva kweminyaka emibili, ngo-1910, iwashi elenziwa uRolex laba iwashi lokuqala emhlabeni elagunyazwa njenge-chronometer. Lesi kwakuyisikhathi esiyingqopha-mlando ku-Rolex njengoba lokhu kwaqala ukuhlotshaniswa kwakho nakho kokubili ukunemba nokunemba kwabo. Ngo-1926 u-Rolex wayesekhiqize iwashi lokuqala elingangeni manzi, futhi ebonisa ukuthi uhlobo lwabo luhlala lungaphambi komdlalo uma kuziwa ekwenzeni amawashi ekhwalithi.Kungani kufunwa amawashi e-Rolex?
Ikakhulukazi uma umusha emakethe yokubuka, kungase kuthuse ukwazi umlando we-Rolex nokuthi kungani bephumelela futhi befunwa. Kunezizathu eziningi zokuthi kungani abantu abaningi bekhetha i-Rolex, ngakho-ke nazi ezimbalwa.
Ukubukeka
Kungakhathaliseki ukuthi ugqoke i-Rolex enesudi, noma ama-leggings, isasebenza nanoma iyiphi ingubo. Lobo ubuhle be-Rolex - ukuguquguquka kwayo. Ikilasi le-Rolex liyaxega futhi abantu abaningi bakhetha i-Rolex ngenxa yezitayela ezahlukene abazinikezayo.
Inani
Amawashi amaningi e-Rolex enyuka kancane amanani njengoba isikhathi siqhubeka. Kuyingcezu yokutshala imali. Ngo-2021 abantu abaningi bafuna ukuthenga i-Rolex njengotshalomali, njengoba bevame ukwenza imali ngokuzayo. Amamodeli aqinisekisiwe azokwenza imali afaka i-Rolex Datejust, i-Submariner ne-Yacht-Master.Isimo
Esinye isizathu esenza amawashi e-Rolex athandwe kangaka ukuthi anesimo nomlando osunguliwe. Abanye abantu bathenga i-Rolex ukuze babonise isimo sabo, njengoba iwashi elibulalayo lingasebenza njengesesekeli sesitatimende nganoma iyiphi ingubo.
Ukumaketha
Njengemikhiqizo eminingi yesimanje, impumelelo yomkhiqizo ivame ukwehlela ekukhangiseni okuhlakaniphile nokuyingqayizivele. I-Rolex ngokuqinisekile ayihlukile. Umdali u-Hans Wilsdorf ukhethe igama elithi Rolex ngoba kulula ukulisho, kungakhathaliseki ukuthi yiluphi ulimi.
Lapho u-Rolex enza iwashi lokuqala elingangeni emanzini, baqale banikeza iwashi uMercedes Glietze, umbhukudi wama-Olympic, owayefake iwashi entanyeni yakhe lapho ebhukuda isiteshi sesiNgisi. Iwashi le-Oyster lafakwa esivivinyweni salo sokugcina kule nselele, kodwa laphumelela ukuhlolwa futhi laphuma emanzini lisebenza kahle futhi alizange lithinteke. Lokhu kusebenzisana phakathi kwe-Olympian no-Rolex bekusekhasini lokuqala le-Daily Mail, okwenza lo mkhiqizo ubonakale mahhala. Ngokungafani nokumaketha okuningi kwe-Rolex, lo mkhankaso ubungalawuleki.
Ama-Rolex akulula ukuwaphatha ngezinye izikhathi
Inkulumo ethi ‘ufuna lokho ongeke ube nakho’ ifika engqondweni. Amanye amamodeli e-Rolex kunzima kakhulu ukuwathola, okwenza abathengi bawafune kakhulu lawa mamodeli. Isibonelo, imodeli ye-Daytona kwesinye isikhathi ayitholakali kalula, njengoba u-Rolex eletha kuphela amawashi amaningi ezitolo zabo njengoba alindele ukuwathengisa.Kufanele ngiyithenge nini i-Rolex yami yokuqala?
Kuhle ukusho ukuthi asikho isidingo seminyaka ku-Rolex. Uma ufuna ukuthenga i-Rolex eneminyaka engama-22, futhi ungayithola! Ukusho lokho, kuyalulekwa ukuthi isikhathi esingcono kakhulu sokuziphathisa ngewashi le-Rolex yilapho ukwazi ukukhokhela imodeli oyibhekile. Umthengi ojwayelekile we-Rolex uneminyaka engama-40-45, kodwa lokho akusho ukuthi uma umncane awukwazi ukuthenga i-Rolex. Eqinisweni, muva nje i-Rolex ibone ukwanda kwe-15% kubathengi abancane abaneminyaka engama-25-30.
Amawashi e-Rolex enza isitatimende
Amawashi e-Rolex adumile ngesizathu - ukuhluka kwawo, ukwakheka kanye nokuzinza kwenani kungezinye zalezo zizathu. Kodwa, kungakhathaliseki ukuthi iyiphi imodeli ogcina usuzinzile, i-Rolex izohlala ikunikeza isitayela kanye newashi likanokusho elenziwe kahle kakhulu.